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Roadmap
What we are building next.
Everything here is in progress or queued — none of it is included in a plan today. When something ships it moves into the product and this page says so.
In progress 7
Actively being built.
Connect Instagram directly
Link an Instagram account on its own, without a Facebook Page or Business Manager in the middle. One less thing to own before you can track anything, and a far shorter route in for creators and smaller brands who never had the Facebook side set up.
Open campaigns
Publish a campaign creators can find and apply to themselves, with approvals handled in the app. Invite links work today; the open, applicable version is the part still being finished.
Location tracking
Name a venue, city or place and have content posted from it qualify for a campaign — combinable with mentions, tags and hashtags like every other signal.
Live collab finder
Watch a location and see the collaborations happening around it as they happen — which creators are posting from a venue, and which brands they are crediting. Discovery from live activity rather than from a list.
Browsing the creator database
Search and filter across every creator we have observed, rather than looking them up one handle at a time. Built from real activity we have already measured — not a list bought from anyone.
The free calculators
The price calculator and the impression estimator are published as pages already — what is missing is the working widget in each. No account needed when they land, same as now.
Comment tracking
Capturing the comments on tracked content, including brand comment-mentions, so a campaign's conversation is measurable and not only its reach.
Queued 2
Agreed and specified, not started.
More platforms
TikTok next, on the same tracking model. The capture mechanism is provider-agnostic already; the connector is the work.
Conversions on tracking links
Clicks and unique visitors are measured today. Attributing what happened after the click — the sale, the signup — is the next step.
Everything else already works.
The roadmap is the small part. Start on the free allowance and use the rest today.