Brands
Know what each paid collaboration actually delivered.
Every paid collaboration measured against the brief you agreed.
The situation
What usually happens
You booked six creators, agreed a deliverable with each of them, and the evidence is now spread across DMs, screenshots and a spreadsheet nobody updated after week two. When the campaign ends, "did it work" turns into an afternoon of reconstruction — and the answer is still partly a guess.
What you set up
-
Add the creators to a campaign and set what each one owes you: posts, reels, stories, deadlines.
-
Give the campaign a hashtag and track the creators' profiles too, so a forgotten tag does not become a missing post.
-
Decide what counts — whether stories carry the deliverable, whether a mention without the tag still lands.
The outcome
What you end up holding
- Every delivered post and story saved against the creator who made it, with the brief it belonged to
- Reach, engagement and media value attached to the content itself, not to a spreadsheet row referencing it
- A ranking of who actually delivered — which is the list you book from next time
Related use cases
Product launches
One official tag turns launch week into a single sponsor-ready archive.
Read the use caseAmbassador programmes
Long-running creator relationships, measured over months rather than per post.
Read the use caseUGC content production
Creators producing content for your channels, tracked even when they never post it.
Read the use caseSet this one up in a few minutes.
Free to start, no card required. Point a tracker at it and the archive builds itself.