Brands
Manage production that never appears on the creator's own feed.
Creators producing content for your channels, tracked even when they never post it.
The situation
What usually happens
In a UGC deal the creator is a production partner, not a distribution channel. The content runs on your channels, so there is nothing on their profile to track — but the briefing, the revisions, the deadlines and the approvals still have to live somewhere, and usually that somewhere is email.
What you set up
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Run the campaign for the brief, the checklist and the deadlines rather than for discovery.
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Track your own brand account, so the content performs against you once it is published.
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Keep the creator in your portfolio, so their production work still counts towards their record.
The outcome
What you end up holding
- One place where every brief, revision and delivery deadline lives
- Performance attributed to the creator who made the asset, not to the account that posted it
- A production roster you can rebook from, kept separate from your posting creators
Related use cases
Creator campaigns
Every paid collaboration measured against the brief you agreed.
Read the use caseProduct launches
One official tag turns launch week into a single sponsor-ready archive.
Read the use caseAmbassador programmes
Long-running creator relationships, measured over months rather than per post.
Read the use caseSet this one up in a few minutes.
Free to start, no card required. Point a tracker at it and the archive builds itself.